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Furby 2012

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Furby 2012

of a 2012 furby

Series 1 Color Teal of Furby 2012

Toy Type

Electronic toy

Inventor Hasbro
Company Hasbro
Country Worldwide
Availability September 14th 2012 - January 2014
Slogan A mind of its own
Official website (2012-Present)

Furby 2012 (Also known as Furby 3.0) is the long awaited revival of the Furby series by Tiger. This time instead of Tiger, Hasbro Electronics has taken over full development of the Franchise. Dave Hampton, the creator of Furby 1998Furby Baby 1999, Shelby, and Furby 2005, has no part in the revival, which would mark the first time the Furby was created without his supervision. Furby 2012 was followed by Furby Party Rockers and Furby Boom in 2013. In February 2014 Furby Furblings were relased, along with the Furby Boom Crystal Series in November



The Furby 2012 model released September 16th, 2012 in USA. Reception has been very positive, with many critics stating its the best Furby yet. On the other hand, many parents who bought the 2012 Furby found its personality changes to be too drastic, with cases of their children actually becoming afraid of the toy. Other people have also encountered technical problems with the furby, such as refusing to start up, and suddenly switching off. Most of these problems can be fixed by pressing the reset button located inside the battery compartment. There are more troubleshooting tips in Help.


The recommended retail price is almost double what the original Furby cost. Many sellers on shopping websites such as may charge up to double the reccomended retail price. The MSRP of Furby in the USA is $60:00, In Canada it's $69.95, and in the UK it's 54 Pounds. When furby was first sold in the USA it's retail value at Walmart and Target was $54.00. Due to the popularity of Furby, many American fans have experienced shortages of Furby at stores Such as Walmart, Target and Kmart. However, Canadian, British, Japanese, etc. Fans have not experienced as many shortages as the US.


Generations are back just like previous Furbys and Furby Friends. Each generation has a focus on 1 general theme and each has about 6-10 colors.

Generation 1: (Color Theme, 10 colors)


Generation 1 introduced the first launch Furbys. Originally launched in September 2012, only the top row and the teal-colored furby on the bottom row were originally available. They are divided into hot and cool sub-categories. Despite, there is no green, there are some drawings of a green Furby on the official website. October saw the release of the final 4 colors (Pink Puff, Green Man, Plum Fairy and Twilight) of generation 1. In Japan, most of the Furbys of this generation are named after fruits and other foods.

In Japan these are the name of each Furby:

  • White Furby: マシュマロホワイト that means: White Marshmallow.
  • Purple Furby: プラムマーブル that means: Purple Marble.

    A Promo Flyer For Furby 2012 In Japan.

  • Red Furby: アップルレッド that means: Red Apple.
  • Black Furby: ビターブラック that means: Bitter Black.
  • Yellow Furby: ビタミンイエロー that means: Vitamin.
  • Blue Furby: ソーダブルー that means: Blue Soda.
  • Pink Puff Furby: キャンディピンク that means: Pink Candy.
  • Aqua Green Furby: キウィグリーン that means: Green Kiwi.
  • Plum Fairy Furby: フレッシュグレープ that means: Fresh Grape.
  • Twilight Furby: ブルーベリーブルー that means: Blueberry.



These originally launched in December 2012 (Punky Pink and Black Cherry released February 2013). The main difference of this generation is the fact that these furbys have styleable tufts of hair on their heads. They also have a sticker inside the battery compartmant showing where and how to use the reset button. These colors have also proven to be very popular, most noteably the Cotton Candy variation. Like the above generation, these furbys are divided into hot and cool categories.

Generation 2: Teal + Purple

Official Furby Merchandice

Like the 1998 Furbys, the 2012 furbys now have there own non-electronic accessories. These acesssories are only available in the USA and the UK at this time.



Furby glasses (Officialy known as Furby Frames) launched in September 2012. They are designed to only fit the 2012 furby. They are available in Shades, hearts, stars and regular frames. They come in yellow, black, green, blue, orange, purple and pink. they also come with stickers to personalize them.



The Furby chair (Officialy known as the Furby Comfort Seat) is a chair in which furbys can sit in. They launched in October 2012. They have ears and tails and the Furby Logo on them. They come in teal and hot pink.



The Furby carry bags are the answer to the 1998 Furby Carry Pack. They allow you to put furby inside, and walk with it, while it can look right out of the transparent eye window. They also come with stuffed headphones for furby to wear, And a pouch for holding a mobile device. They are available in 4 different variatons (One variation being a different shape altogether). They launched in November 2012.



furby buddy!

See Furby Buddies for info on all Furby Buddies including Buddies 2012. 


The 2012 furby currently has 6 personalities.

  • Warrior Personality -  Furby will act grumpy and irritable. Get this by overfeeding,Maches the shelby one.
  • Diva Personality - Furby may turn into this personality if it listens to music for an extended period of time. Matches the Funky Furby personality.
  • Chatterbox Personality - Female personality, somewhat resembles a stereotypical teenage girl. Get this by talking for a long time. 
  • Princess
 Personality - Furby will act friendly and sing a lot. This personality is somewhat like the Furby baby 2005. Get this by repeatedly petting it.
  • Joker Personality - Comedic and funny personality. Furby will often have laughing fits over almost anything. Get by shaking and pulling tail.It will laugh like crazy
  • Default Personality - Only when you put the batteries in for the VERY first time. To get it back, hold it upside down, hold the tongue, then hold the tail for a few seconds. Instead of flashing eyes, furby will reboot...

To get a more in depth view of Furby's personalities, click here.


The official furby app allows you to feed and play with furby with your tablet or phone. It requires Android or IOS. It can be downloaded free from Google Play or Apple App Store. You can give your Furby a wide range of  food using the app and it also comes with a built-in Furbish translator.'Italic text'

Start a Discussion Discussions about Furby 2012

  • origanal personality

    3 messages
    • You can't
    • You can. The very first time you put on your Furby, but if you want it again you have to push Furby's tounge, put it upside down and pull it ta...

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